Posts tagged as:

Marketing

Does It Always Have To Be About You

March 16, 2010
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Don’t you just hate it when you get into a conversation and all you can hear a person talk about is themselves? And no matter how hard you try to steer the conversation away from that person, he always seems to be able to direct it back to himself?
Please don’t get me wrong. I see [...]

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Find Customers Through Content Marketing

March 12, 2010
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How many times have you been advised to put up a blog for your business? If you have a lot of friends in the social media circle, I’d imagine that your answer would be “a lot of times”. Don’t think of it as them bugging you to try out their suggestion. They’re actually telling you [...]

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Why SEO And SMO Go Hand In Hand

March 7, 2010
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The debate regarding SEO and SMO has long been on-going. Some would say SEO should take the spotlight while some think that social media should be in front and center.
So which one is it?
My answer to it, is neither. I’ve been saying it over and over again; SEO and SMO go hand in hand. SEO [...]

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Defining The Limit Line In Social Media

March 1, 2010
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Social media is pretty much like real life – it offers you an opportunity to meet a lot of people. But when you’re dealing with a diverse crowd, you’re going to want to lay down some ground rules to avoid clashing.
But what type of rules should they be?
This question is kind of subjective, if you [...]

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Before You Jump In Becoming A Freelance Copywriter

February 23, 2010
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So, one day you’re regular blogger writing about the things that happen in your daily life. The next day, you come across someone who tells you that you see to have the knack for writing and that you should try working as a freelance copywriter on the side. What do you do?
Most people would be [...]

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Putting Fun In Business Blogs

February 20, 2010
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Most often than not, when people talk about corporate blogs, what comes to mind is a formal, strictly business kind of blog.
Does it really have to be as stiff-sounding as people think it to be?
I personally don’t think so. In as much as you want your business blog to be functional, marketing-wise, it should also [...]

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5 Internet Marketing Misconceptions Your Company Accept As True

February 18, 2010
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Companies are scared of getting into Internet marketing (be in search engine or the social media kind) because of the things they hear from other people. It’s only natural to ask around if you don’t know what something is, right?
Unfortunately, instead of clearing these things out by speaking to industry leaders, they prefer to stick [...]

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Control Is A Major Fear In Social Media

February 16, 2010
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If there’s one thing business owners’ fear about joining the social media bandwagon, it’s the fact that things might spiral out of control. The keyword in their concerns: control.
That’s actually a valid concern. Is there really a way to control people from talking about the brand in social media? If you think about it, even [...]

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3 Common Mistakes Freelance Writers Make

February 13, 2010
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I remember when it was my first time taking on a freelance job. I was nervous and apprehensive. I actually made a lot of fumbles. I either charged too high or didn’t really get to do what was needed.
Luckily enough, I learned from those blunders. Hopefully, I can help prevent you from making the same [...]

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5 Workarounds In Avoiding Social Media Fluster

February 11, 2010
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The funny thing about being in the social media business is that you get to watch what people do with your advice. The most commonly misinterpreted tip is to “jump in” on the social media bandwagon.
Of course, you should understand that by “jump in”, social media experts don’t literally mean it. Keep in mind that [...]

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Your Blog Can Kill Your Business

February 9, 2010
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True enough, blogs can help generate business for your company. That is, however, provided that you know what you’re doing with your blog.
It’s funny, but a lot of people get too caught up on providing unique content that they lose sight at the one thing that their blog is supposed to do for their business [...]

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Hiring People For People

February 3, 2010
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For most companies, setting up a social media marketing plan means having to hire people to do the strategizing, implementing, and posting for them.
It’s understandable, really. If you’re too busy running the business, it’s going to be quite a challenge to shift between managing the company and planning how you’re going to do social media [...]

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How To Maintain Your Poise In Social Media

January 27, 2010
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It’s fun to use social media for marketing and advertising. However, for some people, it becomes too enjoyable that they start getting too engrossed in what they’re doing. I see many people who spend a lot of time online.
You have to remember that you need to keep things in balance. This tip works well in [...]

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Why These Social Media Counts Will Make Your Boss Cry

January 26, 2010
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Social media is booming! Well, in many parts of the world. Here, many are still skeptical about it. I’ve heard some of my friends who think that it’s just a waste of time and a hazy way of empowering their business. Yes? No? I don’t think so.
You have a business and you still ignore how [...]

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2 YouTube Tips To Boost Your Social Media Marketing Plan

January 25, 2010
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One of the many tools that we tell people to use for their social media marketing strategy is YouTube. It is, after all, one of the more popular video streaming sites in the world.
Sure enough, posting videos is easy. But it’ll take more than simply adding videos to show in your channel to make it [...]

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No Need To Mass-Follow Twitter Users

January 22, 2010
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Do you often find your notification list filled with follow requests from people you don’t know? It’s annoying, isn’t it?
With more and more businesses wanting to gain followers, some organizations have resorted to mass following users in the hopes of getting these people to follow them back.
Is it annoying? Yes, definitely. But sometimes you have [...]

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Why Your Business Needs Social Media

January 21, 2010
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You see a lot of businesses going online these days, right? Most probably, you see those businesses doing social media as well. However, even though many have adapted to the ways of the new, there are others out there who fail to see the benefits social media can bring to their business.
Why is that?
One possible [...]

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