Posts tagged as:

Marketing

4th IMMAP Summit 2010 – The Digital Ripple

July 5, 2010
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Gone are the days when we have to stick with print ads, posters, banners and all sort of traditional advertising.  Digital marketing created a new culture that lets marketers bring their campaign over the Internet allowing them to reach a new breed of consumers. With the advent of new media and fusion of technology, marketers [...]

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Before You Setup A Facebook Fan Page

June 21, 2010
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Many of you may have noticed by now that businesses are starting to realize the potential of having a Facebook Fan Page. From small-to-medium-to-enterprise scale businesses, they have that small real estate within Facebook. Don’t believe me? Try browsing Facebook and search for business names you know and you’ll be surprise that they are there. [...]

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Why I Will Not Respect You As An Internet Marketer

June 9, 2010
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A lot of times, many of us wonder what makes an internet marketer authentic. Today, many can easily claim that they are an expert in the field of internet marketing just by having a flashy website, some media exposure and some presentations given to some people. Lately, I’ve been observing a few people and been [...]

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A List of Visitor Conversion Tips You Are Not Implementing

June 2, 2010
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If there’s one-hurdle businesses have a hard time getting over, it’s getting readers to become actual buyers. It’s not a simple matter that one can just overlook because these conversions are ultimately the goal businesses are after. Think of it as a display of products when all people do is look at them from the [...]

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7 Questions Entrepreneurs Ask To a Social Media Consultant

June 1, 2010
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When you pitch something as fairly recent as social media to business owners who might not be aware of the advantages using web 2.0 tools have to offer for company, it is but natural for them to have questions in their minds. You have to understand that although it may be second nature for you [...]

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Local Businesses Thinks Social Media Is A Waste Of Time

May 25, 2010
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People have varying opinions about social media. Some think it’s a stroke of genius, while some say it’s a waste of time. What do you think? To each his own, I always say. As much as I’d like to get into a debate at how beneficial using social media is to various businesses, the fact [...]

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The Framework of a Social Media Strategy

May 10, 2010
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Social media consultants openly talk about the benefits you can get from using social media for your business marketing needs. And if you’re one of the many who’ve taken interest in these benefits, you’ve probably taken the time to learn more about social media and how to use it promote your brand. You’ve probably slaved [...]

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DIY Social Media Marketing

May 6, 2010
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You’ve probably read a whole lot of articles telling you that you can do social media marketing through popular sites like Facebook or LinkedIn or Twitter. Although some people find it easy to use such sites, some people think that it’s a confusing process. Well, not to worry, there are simpler ways to do social [...]

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Bring Your Social Media Marketing Strategy To The Next Level

May 4, 2010
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Small businesses may start out small, but every SME owner has dreams of having their business take off and get bigger. And for those who have already started using basic social media marketing strategies to get their business noticed on the World Wide Web, it’s about time we take things up a notch higher. If [...]

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5 Valuable Social Media Marketing Tips For Small Businesses

May 1, 2010
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We’ve been talking about getting small business to take social media as a serious marketing strategy. Although some are considering it, many business owners are still concerned about partaking in marketing in the social web. Some of the common concerns include budget and time constraints. These are valid concerns considering that small businesses are usually [...]

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4 Tips On How Brands Should Behave In The Social Web

April 27, 2010
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You’ve probably noticed how brands have become more present in social media now more than ever. That’s mostly because social media is the new ‘in’ thing for marketing. Can you really blame companies for wanting in on a convenient and less expensive way to promote their brand and products? I certainly don’t.

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The Debate About Social Media ROI

April 26, 2010
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So much has been said about the need to establish a solid return of investments (ROI). This is primarily due to the demand of businesses who want proof that they will get something back from investing in social media for their marketing. But is it really that important? Herein ensues a debate.

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Search Engine Marketing: Surfing on Digital Waters

April 14, 2010
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We were working on a project that required extra hands so, this guy, Hans Chua, came to the rescue of helping us fulfill one of our requirements. After our discussion, we eventually talked about things he do online and offline. What surprised me is the course they created for people who wanted to understand SEM. [...]

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How To Make Your Social Media Strategy Fail

April 13, 2010
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We’ve been talking about ways to get social media to work to your business’ advantage, right? Keep a blog, put up social media profiles, set up listening posts, the entire shebang. But why do some social media marketing plans still fail even if they do these things. You can say that part to blame in [...]

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Shaking Traditional Marketing With Social Media

April 9, 2010
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Most business are apprehensive about using social media as a marketing strategy because they have been used to using traditional marketing plans for their, well, marketing. To most old school entrepreneurs, social media appears to be shaking things up all too violently. It’s changing the way people treat marketing and advertising as a whole.

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3 Things Your Social Media Marketer Always Forget

April 2, 2010
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Social media marketing is a great deal of work. You have lots to think of and even more things to keep track of. But sometimes, the work becomes too mechanical that some important things slip the mind and get forgotten. What am I talking about? Here are some things that sometimes slip the minds of [...]

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Social Media Will Die Soon

March 30, 2010
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If there’s one thing businesses fear about getting into the whole social media shtick is that it may not have the staying power that most social media evangelist says so. That’s a pretty understandable considering that it’s their time and money that’s going to be spent on the strategy after all. If you were a [...]

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Content Marketing Is Not All About Making Money

March 28, 2010
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Most people are under the impression that content marketing is all about making tons of earning from the blogs they keep or the articles they produce. In a way, there’s some truth to that. But sometimes, what you earn from content marketing are the kind that most people overlook or don’t think are relevant to [...]

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Frequent Mistakes Businesses Make Online

March 22, 2010
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Thanks to the social web, more and more businesses are taking their services online. It’s very convenient, if you think about it, having almost everything you might need at the click of the mouse button. But even though companies have been conducting business over the web for the decade or so, you’ll be surprised that [...]

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