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The 4th IMMAP Summit 2010 – The Digital Ripple

July 5, 2010
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Gone are the days when we have to stick with print ads, posters, banners and all sort of traditional advertising.  Digital marketing created a new culture that lets marketers bring their campaign over the Internet allowing them to reach a new breed of consumers. With the advent of new media and fusion of technology, marketers [...]

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DIY Social Media Marketing

May 6, 2010
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You’ve probably read a whole lot of articles telling you that you can do social media marketing through popular sites like Facebook or LinkedIn or Twitter. Although some people find it easy to use such sites, some people think that it’s a confusing process. Well, not to worry, there are simpler ways to do social [...]

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Social Media Starter Pack Tools for Small Businesses

April 29, 2010
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Small businesses that are in the process embracing social media as a marketing strategy don’t really have much of an idea as to where to start or what tools to use. And in as much as it’s easy to just hire a social media personnel to do things for some small businesses, some don’t have [...]

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If You Are Doing These Then You Are Killing Conversations

April 19, 2010
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If there’s something you want to promote in your social media site, be it you blog, your Twitter page, or your Facebook fan page, it’s conversations. However not a lot of people are skilled in the art of conversation. Fact is some people seem to have a knack at nipping conversations in the bud, killing [...]

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Things To Consider When Hiring A Corporate Blogger

March 19, 2010
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So you’ve finally decided to get your business a blog. That’s good. You have a nice layout ready for you blog, as well as a concept for the niche blog you’re going to have, but then again you stumble upon a really big hurdle. You’re finding it hard to manage the business and provide content [...]

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Social Media Channels For Creative People

March 11, 2010
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More and more people are starting to express themselves creatively. Artists of different media are popping up left and right trying to make a name for themselves. But even if you want to make it out in this cruel world on their own, it would be easier if you belong to a group or organization [...]

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How To Leverage Social Media In Email Marketing

February 10, 2010
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So you think social media can only be used in your blogs or websites, huh? Think again. You can also use it to take email marketing up a notch. I know some of you may already be aware of the fact that emails can go viral. One proof of which is the many chain emails [...]

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Preparing Your Blogs For 2010

December 26, 2009
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You can smell it right? A few more days and this year will be over. As the holiday craze starts, let’s give some thoughts on how to prepare our blogs for the New Year. This year was indeed a challenge and the recession changed the business landscape a lot. We can’t predict what will be [...]

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Facebook Apps For Your Business

December 7, 2009
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Facebook‘s a very popular social networking sites. Its millions after millions of users all agree that it’s a really great place to hang out at. Businesses are all taking advantage of this fact and are digging more and more into doing business in it. If you had asked, like, days ago, you’d probably get responses [...]

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Making Virtual Business Cards

December 5, 2009
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Things are going digital that we cannot deny. From shopping to information gathering, now business cards have gone paperless as well. When one works in the social media circuit like we do, it’s only necessary for people to learn how to make virtual business cards of their own. You might find it weird the first [...]

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Setting Up A Professional Network Via Facebook

December 3, 2009
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What comes to your mind when the words professional networking comes up? My guess is that it’s LinkedIn. When I was first asked about this, my guess was as good as yours. But then again, I was told that Facebook can also be used for professional networking. Upon further digging, I found that Facebook is [...]

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7 Social Media Marketing Tips for SMB

November 16, 2009
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Looking at how successful big companies are with their social media marketing efforts, it’s not surprising to find small businesses becoming more and more interested to jump in to the bandwagon. However, small business owners often worry that they don’t have as much a budget for social media marketing as the bigger companies do. The [...]

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Secrets Of Creating Retweetable Tweets

November 2, 2009
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With Twitter being the most popular microblogging site in the world, it’s a great place for your brand to be visible to the public. And with millions of users signing in to their account, you’re going to want to have them help you become more visible. What better way is there to be visible in [...]

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A List Of Things You Can Do If You Get Unemployed Today

October 28, 2009
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Unemployment – A scary thing that can happen to anyone today especially with how the gears of the economy are spinning. It seems that our problems with the unemployment rate haven’t been solved yet. And here we are, dependent with our monthly pay check, are doing everything to keep our 8AM-5PM job. But do you [...]

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Creating A Strategic Social Network Portfolio

October 20, 2009
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With so many social media sites popping out all over the web like mushrooms, you can’t help but get caught in the frenzy of joining just about all of those sites. But do you really have to? The thing you have to remember is that quality trumps quantity any time of day. You can join [...]

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Are You LinkedIN

April 14, 2009

Profiles give people a brief idea of who or what you are – the things you like, the things you can do, and maybe a general idea of where you hail from. You only used to need an online profile for sites like Yahoo or Friendster or MySpace.

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