Posts tagged as:

internet marketing

7 Questions Entrepreneurs Ask To a Social Media Consultant

June 1, 2010
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When you pitch something as fairly recent as social media to business owners who might not be aware of the advantages using web 2.0 tools have to offer for company, it is but natural for them to have questions in their minds. You have to understand that although it may be second nature for you [...]

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Local Businesses Thinks Social Media Is A Waste Of Time

May 25, 2010
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People have varying opinions about social media. Some think it’s a stroke of genius, while some say it’s a waste of time. What do you think? To each his own, I always say. As much as I’d like to get into a debate at how beneficial using social media is to various businesses, the fact [...]

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Social Media Profiles 101

May 5, 2010
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In every social media site that you’re going to sign up for, you’re going to be asked to fill out a profile page to show people your information. You’ll find that some people have well-made profile pages and some don’t. Why is that? Well, for one thing, some people don’t finish filling out their profile [...]

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5 Valuable Social Media Marketing Tips For Small Businesses

May 1, 2010
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We’ve been talking about getting small business to take social media as a serious marketing strategy. Although some are considering it, many business owners are still concerned about partaking in marketing in the social web. Some of the common concerns include budget and time constraints. These are valid concerns considering that small businesses are usually [...]

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4 Tips On How Brands Should Behave In The Social Web

April 27, 2010
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You’ve probably noticed how brands have become more present in social media now more than ever. That’s mostly because social media is the new ‘in’ thing for marketing. Can you really blame companies for wanting in on a convenient and less expensive way to promote their brand and products? I certainly don’t.

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The Debate About Social Media ROI

April 26, 2010
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So much has been said about the need to establish a solid return of investments (ROI). This is primarily due to the demand of businesses who want proof that they will get something back from investing in social media for their marketing. But is it really that important? Herein ensues a debate.

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How To Make Your Social Media Strategy Fail

April 13, 2010
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We’ve been talking about ways to get social media to work to your business’ advantage, right? Keep a blog, put up social media profiles, set up listening posts, the entire shebang. But why do some social media marketing plans still fail even if they do these things. You can say that part to blame in [...]

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The Framework of Conversations

April 12, 2010
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Social media is all about reaching out to other people and connecting with them. It’s all about talking and interacting to build a relationship. But what happens when we lose control of what’s being said about us? For most people, it’ll be an easy choice, wait until the flame dies out on its own. However, [...]

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Shaking Traditional Marketing With Social Media

April 9, 2010
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Most business are apprehensive about using social media as a marketing strategy because they have been used to using traditional marketing plans for their, well, marketing. To most old school entrepreneurs, social media appears to be shaking things up all too violently. It’s changing the way people treat marketing and advertising as a whole.

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3 Things Your Social Media Marketer Always Forget

April 2, 2010
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Social media marketing is a great deal of work. You have lots to think of and even more things to keep track of. But sometimes, the work becomes too mechanical that some important things slip the mind and get forgotten. What am I talking about? Here are some things that sometimes slip the minds of [...]

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Teaching Social Media In College

April 1, 2010
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With more and more businesses going to the web for marketing leverage, it’s no surprise that more people are becoming interested in learning how to do online marketing. Again, because social media marketing is relatively new, and measurement of ROIs haven’t been fully stabilized, lots of people are trying to pass themselves off as social [...]

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Social Media Will Die Soon

March 30, 2010
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If there’s one thing businesses fear about getting into the whole social media shtick is that it may not have the staying power that most social media evangelist says so. That’s a pretty understandable considering that it’s their time and money that’s going to be spent on the strategy after all. If you were a [...]

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Content Marketing Is Not All About Making Money

March 28, 2010
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Most people are under the impression that content marketing is all about making tons of earning from the blogs they keep or the articles they produce. In a way, there’s some truth to that. But sometimes, what you earn from content marketing are the kind that most people overlook or don’t think are relevant to [...]

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Bad Habits That Will Make You Not Win Customers

March 26, 2010
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Social media is the ‘in’ thing. You want in on it? Good. It’s great that people are showing interest in social media and how useful it can be for growing one’s business. But sometimes, people get right into the social media habit without so much as an understanding of what it does or why they [...]

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Frequent Mistakes Businesses Make Online

March 22, 2010
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Thanks to the social web, more and more businesses are taking their services online. It’s very convenient, if you think about it, having almost everything you might need at the click of the mouse button. But even though companies have been conducting business over the web for the decade or so, you’ll be surprised that [...]

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Find Customers Through Content Marketing

March 12, 2010
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How many times have you been advised to put up a blog for your business? If you have a lot of friends in the social media circle, I’d imagine that your answer would be “a lot of times”. Don’t think of it as them bugging you to try out their suggestion. They’re actually telling you [...]

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Are Social Networks An Obstruction In The Workspace

March 9, 2010
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You know how social media’s supposed to be giving you the right to freely express yourself on the web? Well, sometimes that can backfire on you as well. Fairly recently, one guy lost his job for some demeaning and somewhat threatening stuff he posted on his blog. The blog entry was about the company’s policies [...]

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5 Internet Marketing Misconceptions Your Company Accept As True

February 18, 2010
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Companies are scared of getting into Internet marketing (be in search engine or the social media kind) because of the things they hear from other people. It’s only natural to ask around if you don’t know what something is, right? Unfortunately, instead of clearing these things out by speaking to industry leaders, they prefer to [...]

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How To Maintain Your Poise In Social Media

January 27, 2010
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It’s fun to use social media for marketing and advertising. However, for some people, it becomes too enjoyable that they start getting too engrossed in what they’re doing. I see many people who spend a lot of time online. You have to remember that you need to keep things in balance. This tip works well [...]

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