Have you ever thought about this one? Our blog is our stage, we are its entertainers and the world is our audience. Social media gave individuals the power to broadcast to a larger segment of people and to be able to have a one-on-one conversation with their readers. It is sweet.
However, we can’t deny the fact that there will be people who will stand up and question how you are entertaining the world. Should it be a norm to question entertainers? Or, is there a proper way of being an entertainer? Is it true that the entertainer is the reflection of its audience orvice versa?
I was intrigued by a certain exchange of wit from one of my favorite blogs to another one. I love this blog because it’s like my water cooler. It entertains me and at the same time experiences an intelligent voice. How cool is that? These are the topics that intrigued me and thrown at my water cooler.
Credentials
I believe that credentials play a vital role with our personal brand. But is it important when we write to entertain our audience? Do we always need to show all those certificate of accomplishments or masters diploma or that shinning plaque to gain credibility? I’ve seen how some do this for the reason of telling potential clients of what they have accomplished in the past such as business or technical or freelancing blogs. But that is business.
Content Value
Describe content value. Should it be formal? Informal? Structured? Should it matter? I think the value of our content really depends on what message we want to send to our audience and how they will respond. Some base their topics and writing styles accordingly on how their audience responds. If you generate unbelievable traffic on your first month with less bounce rate, then you’re probably giving your audience good value whether it’s for entertainment or technical know-how. Don’t you agree?
So, what’s my point?
Often times, people argue about these. There are advocates of formal entertainment and there are those who play with the wind and laugh about it. Both can be authorities in their areas but does their stage determine that? Sometime we challenge to distinguish trust and belief in entertainers by how they appear or write and take action according to the situation. Is this the right thing to do?
My take on this one is that, I really don’t care what credentials you have or what kind of value you are providing as an entertainer. As long as you are transparent, clear and tell your audience where you are coming from then I will certainly be an audience.
So now, let’s hear it from other entertainers.
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