Many people say things in social media sites without so much as screening themselves before actually posting. I’d like to think that it’s okay. That is, if you’re only on your personal account. But even then, you need to be very careful of what you post on social media sites because they might snap back at you.
Think of it as snapping a piece of rubber band. If you’re not careful, it may snap back and hit you in the face.
You have to understand that what you publish in social media sites are easily discoverable by its millions of users. Saying something at the spur of the moment may lead people to love you, but then again it can lead to a lot f heat directed towards you. This why caution should be applied before posting anything online, especially in social media sites.
This proves most true for corporate accounts. If you’re the appointed update poster, you have be wary of the potential love/hate your posts may earn. You represent the voice of the company, and therefore talk as if you are the company as a whole. The ideas you publish online will reflect that of the company’s.
To be safe, always remember to consider how people would react to what you say. Ask yourself; is this too harsh a read? Is this offensive? There are ways to share your thoughts without hurting anybody else in the process. There’s always a way to say things without being too brutally forward. Take a tone that states your point matter-of-factually rather than one that seems like you’re picking a fight.
Think about this, if you say something that causes uproar to start, you can just imagine how difficult it’s going to be to clean up your mess once the shit hits the fan.
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